For the last seven years or so I’ve made my living exclusively online. In that time I’ve been rich, I’ve been poor, I’ve been rich again, and now I’m clawing my way back once more from poverty. Through all of this, though, I’ve never been able to explain to the satisfaction of myself or anyone who doesn’t make a living online exactly what it is I do.
Allow me to explain. For the first six years of my online career I was a freelance copywriter. Few people have any idea of what that is, but essentially it means that I wrote content for the owners of websites – usually these clients would be Internet marketers looking for sales copy, with the products ranging all the way from computer printers to diet pills.
That’s simple enough, but even that was enough to draw perplexed looks from some people (mostly the older generation, who still don’t understand just how much money changes hands online). The typical response to my job title would be ‘… Sssooooo, you write for newspapers?’
Anyway…
One day last year the worst happened. My largest client, a company that paid me an obscene amount of money in return for a laughably small workload, suffered a massive blow. Their largest web properties were slapped by Google, and almost overnight they vanished from the search results for their most lucrative terms. Another thing that vanished was their income.
And mine.
Suddenly cast out into the world, quietly cursing the fact that I hadn’t put aside more savings in the boom years, I realised that working for a single client online is a recipe for disaster. After taking a few months to come to my senses I settled on a new approach: multiple income streams. I’d never again allow myself to be at the mercy of one source of income. I never wanted to repeat that horrible email from my biggest client: ‘Sorry, we have to let you go.’

So what do I do now? Well, that’s the problem. I don’t really know, and I couldn’t explain in a concise, coherent sentence. In short, this is where my income originates:
1. Amazon affiliate earnings
2. iWriter freelancing
3. Various Fiverr gigs
4. eBay trading
5. Medical product affiliate earnings
6. (And this one is my favourite right now) Kindle erotica eBooks
You see how varied I’ve made my roles? This is the secret to making a safe and steady income online. My Fiverr gigs make around $60 each week. My iWriter earnings come to around $150. My Amazon affiliate earnings are around $80, other affiliate programs net around $60 and my eBay trading makes me around $100. All in all I’m bagging the meager sum of $450 each week – and that’s if I work very hard.
You see that I missed out #6 there? This is the problem. A couple of months ago I began selling erotic short stories on Amazon. Right now I have 21 books on sale, with my bestsellers a collection of erotic babysitter stories and a couple of erotic werewolf stories. Weird, I know, but lucrative.
Since I uploaded my first story my income has grown and grown, reaching around $650 a week from book sales alone. Though I have no complaints, you can see why this might become a problem. You see, if more than half my income is coming from one source there’s a sore temptation to devote all of my efforts to that one income stream. If I can make this much from 21 books, what about 50? What about 200? Why not write for 18 hours a day and publish a new book every day for a year?
Well, what happens when that stops working? When, once again, an income stream fails I’d be back at square one, and in the meantime I’d have lost the momentum I’ve built with my other income streams.
The solution, it seems, no matter how painful to miss out on quick cash, is to continue to develop each stream equally, in the full knowledge that I’m missing out on a quick payout from Amazon. It’s painful, but sensible.